Privacy policy
Last Updated: September 12,2026
At KUSUMI, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, why we collect it, how we use and protect it, and the choices available to you when you visit or purchase from kusumi.in
By using our website or purchasing our products, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We collect only information that is reasonably necessary to operate our store, process orders, provide customer service and improve your shopping experience.
A. Information you provide to us
Depending on how you interact with our store, we may collect:
* Full name
* Email address
* Mobile/telephone number
* Billing and shipping address
* Delivery instructions
* Order and purchase details
* Payment-related information required to process your transaction
* Account login information, if you create an account
* Communications you send to us, including customer-service messages
* Reviews, feedback, photographs or other content that you voluntarily submit
* Information you provide when subscribing to our newsletter or promotional communications
We do not ordinarily store complete debit-card, credit-card or banking credentials on our own systems. Payments may be processed through third-party payment providers, which handle payment information in accordance with their own privacy and security practices.
B. Information collected automatically
When you visit our website, certain technical information may be collected automatically, such as:
* IP address
* Browser and device type
* Operating system
* Pages visited and products viewed
* Approximate location derived from technical information
* Referring website or source
* Date, time and duration of visits
* Website interaction and performance information
This information helps us maintain, secure and improve our website.
2. How We Use Your Information
We may use your personal information for the following purposes:
To process and fulfil your orders
We use your name, contact details and delivery information to:
* Process purchases
* Confirm and communicate your order
* Arrange shipping and delivery
* Process returns, refunds and exchanges
* Provide order-related updates
To provide customer support
We may use your contact information to respond to questions, complaints, requests and other communications.
To improve our products and website
We may analyse customer interactions and purchasing patterns to understand what our customers like and improve our products, website experience and services.
To communicate with you
If you have opted to receive marketing communications, we may send information about:
* New products
* Collections
* Offers
* Promotions
* Special occasions or campaigns
You can unsubscribe from marketing communications at any time.
We will not use your personal information for unrelated purposes without an appropriate legal basis or consent where required by applicable law.
To protect our business
We may process information where reasonably necessary to:
* Prevent fraud or misuse
* Protect our website and customers
* Detect security incidents
* Resolve disputes
* Enforce our terms and policies
* Comply with applicable laws and legal obligations
3. Legal Basis for Processing
Depending on the circumstances and applicable law, we may process your personal information because:
* You have provided consent;
* Processing is necessary to provide products or services you have requested;
* Processing is necessary to comply with a legal obligation;
* Processing is necessary for legitimate business purposes where permitted by applicable law; or
* Processing is otherwise permitted or required under applicable Indian law.
Where consent is the basis for processing, applicable law may give you the right to withdraw that consent. Under India’s DPDP framework, consent is expected to be informed and specific, and withdrawal should be as easy as giving consent.
4. Cookies and Similar Technologies
Our website may use cookies and similar technologies to provide a better and more secure shopping experience.
Cookies may help us:
* Keep items in your shopping cart
* Remember your preferences
* Understand how visitors use our website
* Improve website performance
* Measure the effectiveness of marketing
* Provide relevant advertising, where applicable
Some cookies are essential for the website to function and cannot be disabled through ordinary website settings.
Where required by applicable law, we will obtain appropriate consent before using non-essential cookies or similar technologies.
You may be able to control or delete cookies through your browser settings. Disabling certain cookies may affect the functionality of our website.
5. Third-Party Services
To operate our e-commerce business, we may use trusted third-party service providers.
These may include:
Shopify
Our online store may be hosted and operated through Shopify. Shopify may process certain information on our behalf in connection with website hosting, checkout, orders, security and related services.
Payment Providers
Payments may be processed through providers such as:
* [RAZORPAY]
* [PAYTM]
* [PHONEPE]
* [OTHER PAYMENT PROVIDER]
These providers may collect and process payment information according to their respective privacy policies and security practices.
Shipping and Delivery Providers
We may share necessary information such as your name, telephone number and delivery address with courier and logistics providers so that your order can be delivered.
Analytics and Marketing Services
We may use services such as:
* [GOOGLE ANALYTICS]
* [META PIXEL]
* [GOOGLE ADS]
* [OTHER SERVICE]
These services may use cookies or similar technologies to help us understand website traffic, measure advertising performance and improve our marketing.
You should review the privacy policies of these third-party providers for more information about their practices.
We do not sell your personal information to third parties for money.
We may share information with service providers only to the extent reasonably necessary for them to perform services on our behalf, comply with legal requirements, protect our business or fulfil other legitimate purposes.
6. Sharing of Information
We may share personal information with:
* Payment processors
* Shipping and logistics companies
* Shopify and other technology providers
* Website analytics and marketing providers
* Customer-service providers
* Professional advisers, where necessary
* Government authorities or law-enforcement agencies where legally required
* Other parties where necessary to protect our legal rights or prevent fraud
We aim to limit the information shared to what is reasonably necessary for the relevant purpose.
7. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, alteration, disclosure, loss or destruction.
These measures may include:
* Secure website connections
* Access controls
* Restricted access to customer information
* Use of reputable payment and technology providers
* Appropriate authentication and security practices
* Regular review of our systems and procedures
However, no method of transmitting or storing information online can be guaranteed to be completely secure. While we take reasonable precautions, we cannot guarantee absolute security.
If we become aware of a personal-data breach that requires notification under applicable law, we will take appropriate steps to respond and make notifications where legally required.
8. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
* Fulfilling orders
* Providing customer service
* Maintaining business and transaction records
* Handling returns, refunds and disputes
* Meeting tax, accounting and legal obligations
* Preventing fraud and misuse
* Resolving complaints
When information is no longer required, we will take reasonable steps to delete, anonymise or otherwise dispose of it, subject to applicable legal and regulatory requirements.
9. Your Privacy Rights
Subject to applicable law, you may have rights relating to your personal information, including the right to:
Access information
Request information about the personal data we process about you and how it is being used.
Correction
Request correction or updating of inaccurate or incomplete information.
Erasure
Request deletion of personal information where retention is no longer necessary or where otherwise permitted by applicable law.
Withdraw consent
Where processing is based on consent, you may withdraw that consent.
Withdrawal of consent will not affect the lawfulness of processing that occurred before the withdrawal. It may, however, affect our ability to provide certain services that depend on that information.
Grievance redressal
You may contact us regarding concerns about our processing of your personal information.
The DPDP Act provides Data Principals with rights including access to information about processing, correction/erasure, grievance redressal and consent withdrawal, subject to the applicable conditions and exceptions.
To exercise any applicable privacy right, contact us using the details below.
Email: customercare@kusumi.in
We may need to verify your identity before processing certain requests.
10. Children’s Privacy
Our website is not intended to knowingly collect personal information directly from children in circumstances where applicable law requires parental or guardian consent.
If you believe that a child has provided personal information to us in circumstances where this was not permitted, please contact us at [EMAIL ADDRESS] so that we can review and take appropriate action.
Under India’s DPDP framework, special requirements apply to the processing of children’s personal data, including requirements concerning verifiable parental consent.
11. International Data Transfers
Some of our service providers may process information on servers or in locations outside India.
Where personal information is transferred outside India, we will take steps required by applicable Indian law and our contractual arrangements with relevant service providers.
12. Third-Party Links
Our website may contain links to third-party websites, social-media platforms or other services.
We are not responsible for the privacy practices, content or security of those third-party websites. We encourage you to review their privacy policies before providing them with personal information.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, technology, services or applicable laws.
When we make changes, we will update the “Last Updated” date at the top of this page.
Where required by applicable law, we will provide additional notice or obtain consent for material changes.
We encourage you to periodically review this page to stay informed about how we protect your information.
14. Contact Us
If you have questions about this Privacy Policy, want to exercise an applicable privacy right, or have a concern about how your information is handled, please contact us:
KUSUMI
Website: www.kusumi.in
Email: customercare@kusumi.in
Business Address: B-3/48, Third floor, Rohini Sector-17, Delhi-110085
We aim to respond to privacy-related requests and complaints within the period required by applicable law.
